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IMPRINT
PROJECT TYPE
Conventional, Naming, Branding, Web design, Print, Signage
YEAR
2023
LOCATION
Dorchester, MA
Imprint is a multifamily community in Dorchester, a neighborhood defined by diversity, individuality, and character. DHA led the naming and brand development, inspired by the idea that everyone leaves a mark—much like a fingerprint, no two are the same. The name reflects both personal identity and lasting impact. Managed by The Michaels Organization, Imprint is positioned as a place where residents can live authentically and make their own impression.
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